MEET YOUR GROWTH

FAST-TRACKERS

Your marketing team

Relying on our strengths 
Strength in numbers! We apply Gallup’s StrengthFinder method to our day-to-day, which focuses on team members discovering and using their unique combination of strengths to bring mandates to fruition so you can achieve excellence!

Fulfilling a purpose
Finding fulfillment in your work and in your life begins with finding one’s purpose, which you will agree,  is a quest worth embarking on. We consider it a duty. We’d like to share a secret with you: we read John P. Strelecky’s The Big Five for Life and have made it our muse. Because you need a team that feels fulfilled in their day-to-day and people with purpose to help you fulfill your goals and reach new heights.

Johanne Fondrouge

Johanne Fondrouge

President

Strengths 
Affectionately known as Captain Spark, Johanne Fondrouge is a veritable marketing ninja. Widely recognized for her singular analytical mind, and especially for walking the proverbial mile in her clients’ shoes, she always manages to arrive at solutions that are in synch with their needs.

Aware that actions trigger results, you’ll often see her rolling up her sleeves to work alongside her team. Brimming with energy, she likes to stay a step ahead. She is a visionary who tirelessly challenges the status quo on how we see and do things. SMEs and entrepreneurs value her fresh take on matters, and they find her inspiring, more like a coach championing their goals and aspirations.

Passionate and a gifted communicator, Johanne is rarely at a loss for words. An avowed juggler, she epitomizes agility and flexibility. She is meticulous, and possesses an innate knack for thinking strategically and helping set the right sales and marketing objectives.

Experience
Johanne Fondrouge’s marketing and sales track record spans 20+ years. During that time, she masterminded numerous marcom and market development strategies for various start-ups in Canada, the U.S. and Europe. She founded Thèm concept in 2007, followed by Thèm marketing in 2014, where again she contributed to the success of myriad businesses.

Johanne Fondrouge is actively involved in various professional organizations. Since November 2014, she has been acting as an expert within the Groupement des chefs d’entreprise du Québec (an association of Quebec’s Business Leaders). She has also been a mentor for the Réseau M since June 2016, and she sits on the Executive Committee of La Force au Féminin, an organization that equips women with the necessary tools they need to take their place and attain their objectives, both on the professional and personal front.

Purpose
Johanne espouses a variety of purposes, including inspiring others and giving them wings to soar. It is a mindset that energizes her every day, to shepherd her team, to share her vision with business owners, and to guide her clients in the rollout and fulfillment of influential strategies and ambitious actions plans.

Languages
French, English

Lauriane Beaulieu

Lauriane Beaulieu

Creative producer

Strengths
Calm and composed by nature, Lauriane favours teamwork and collaboration. She always tries to put people at ease and make sure everyone feels included. She possesses an analytical mind that allows her to see a problem from different angles. She often weighs the options available before taking action. Lauriane is a person who respects her commitments. Once she takes on a project, she sees it all the way through. She’s able to adapt to unforeseen circumstances and overcome obstacles. She works hard to achieve the goals she sets for herself. Lauriane is equally capable of being highly adaptable. She is open and curious. She is constantly looking to better herself, and builds off of her strengths to meet new challenges and excel.

Experience
A Business Administration graduate in International Management from UQAM’s school of management, Lauriane studied a semester abroad in France and completed a community internship in Peru with the AIESEC student association. She worked in the banking industry for several years in customer service where she honed her customer-oriented approach. Following university, Lauriane completed a professional traineeship with a Canadian organization for international cooperation in Peru. There, she worked as a marketing consultant with a local partner. Her international experience has allowed her to become more autonomous and a go-getter.

Purpose
Lauriane has a deep desire to learn. She aspires to grow and continuously learn through the many projects she is assigned.

Languages
French, English, Spanish

Elizabeth Leblanc

Elizabeth Leblanc

Marketing Strategist

Strengths
Eminently versatile, Elizabeth likes it when things are constantly in motion. She needs to see the outcomes of her actions and will put in the work to surpass whatever objectives she sets for herself. She prides herself on doing things well, and views problems simply as opportunities to find solutions. Hence why she thrives on stimulating and innovative environments. For Elizabeth, being proactive, cooperating and fostering dialogue are key to the endeavours she strives to bring to fruition.

Experience
Elizabeth majored in Marketing from Université de Sherbrooke. Tirelessly looking to better herself, she also took courses in communications and advertising, and enrolled in English copywriting and business writing classes. Hands-on to a fault, Elizabeth was also involved in numerous university associations, where she took on a variety of projects, contests and events.

Purpose
For Elizabeth, it is important to be learning non-stop. It’s what drives her to continually raise the bar and feed her curiosity. Pushing boundaries enables her to quench her desire to reach for more, and ensure that the quality outcome of her projects is never compromised.

Languages
French, English

Louis-Philippe Petit

Louis-Philippe Petit

DIGITAL PROJECT MANAGER

Strengths
The world of the Web holds no secret for Louis-Philippe. As Digital Project Manager, he is always on the lookout for the market’s best practices. He loves to take on challenges, and no project is too complex or big for him. With him, nothing is left to chance, and all his actions are well thought out and soundly weighted out.

Louis-Philippe is an excellent popularizer that can demystify all aspects of the Internet and makes you believe it’s a child’s play! He also knows how to build and maintain long-term relationships based on openness and honesty.

Experience
Louis-Philippe holds a bachelor’s degree in Marketing and is completing a Master of Electronic Commerce at HEC Montreal. He has six years of experience as a sales representative and project manager. He successfully carried out a great number of projects for clients from various sectors of activity.

Purpose
Louis-Philippe wants to make a difference for SMEs. He understands that some may have limited resources, and his greatest satisfaction is to generate optimal results at the lowest cost possible.

Languages
French, English

Claudie Beaudoin-Tessier

Claudie Beaudoin-Tessier

MARKETING ACTIVATOR

Strengths
Claudie is known for her energy and people’s skills. Needless to say that she loves to interact with others, and is a natural at building and maintaining her network, which allows her to meet and befriend people of influence. Claudie is very tactful in her dealings with colleagues and can detect their potential and bring them to exploit their professional strengths better. Thanks to her flexibility and strong adaptability skills, Claudie can manage complex situations. She makes a point of finding solutions perfected suited for the situation at hand. Her positive attitude has always helped to go further and achieve your goals. Claudie is a very dedicated and reliable person. Clients and colleagues can always count on her.

Experience
Claudie is a graduate of HEC Montréal and holds a diploma in business administration with a specialization in marketing and project management. During her studies, she took on several extracurricular projects and was involved in several associations. Being hard-working and highly motivated, Claudie has worked throughout her studies, which allowed her to acquire new knowledge and skills, and developed strong sales and marketing skills. She also worked two years at Rona’s head office as operations assistant coordinator and involved in performance analyses. All those experiences have allowed Claudie to refine her sense of initiative, self-reliance and work ethic.

Purpose
To satisfy her constant craving for learning, Claudie wants to acquire new knowledge to carry on more large-scale projects. It’s very important for her to build and maintain relationships. She always wants to help and believes in the power of team spirit for together everything’s possible.

Languages
French, English

Maxime St-Jean Bergeron

Maxime St-Jean Bergeron

Strategist | SEO/SEM specialist

Strengths
Maxime is deeply committed to optimizing and solving problems. Both in his work and in his life, he adeptly combines the rational with the creative, searching through analytical data to find facts and stepping off the beaten path to come up with newer, more effective solutions. He always loves to demonstrate how to do more with less. You can say that Maxime is a web jack of all trades, specializing in the optimization of sites for search engines and online marketing campaigns (SEM / Social Media).

Experience
Maxime managed the Fido.ca website (Rogers Communications) for a number of years. He was also a consultant for small businesses here in Quebec while still working at Fido. His great desire to try something new led him to try working entirely for himself in order to continue to help companies maximize their online presence. Maxime holds a Bachelors in Business Administration, with a marketing focus, as well as a Masters in eCommerce (McGill University and Université de Sherbrooke).

Purpose
Maxime has a passion for cycling and running, and he would like to practice his favourite sports year round and stay connected in order to continue investing in his career—anywhere, anytime.

Languages
French, English

Clochette

Clochette

Executive Greeter

Strengths  

You’ll connect with Clochette the moment you meet her. She can be very persuasive and is the quintessential team player.

Experience

Clochette loves new challenges. Her aspirations for 2016 are earning a seat at the lunch table, closing doors and giving back the ball.

Languages
Woof, French, Spanish

Zaatar

Zaatar

Junior greeter

Strengths
Zaatar, our new team recruit, will certainly welcome at the door with big licking kisses. His cute face will make you melt on the spot!

Experience
Zaatar is a three-time world champion in nibbling and is still improving his skills in his favourite fields of expertise: eating plants and teasing Clochette. Always seeking for new challenges and wanting a job with responsibilities that would also provide employment stability, Zaatar now holds a trainee position at our reception desk. Yet he does not lose sight of his ultimate goal to become an official MIRA guide dog to help a person in need.

Languages
Lovesick puppy look and whining

His Motto
“Bite” into life at its fullest!